Erika W.

Hello, I'm Erika W.

Marketing Professional. | Entrepreneurial Minded. | California Girl.

+ 1 415 279 4915
Marina del Rey, California

Erika W.

Marketing Professional. Entrepreneurial Minded. California Girl.

snapshot

• Marketing Strategy and Planning

• Marketing Research

• Brand Management

• Business and Product Development

• HTML / CSS3 / Javascript

• SEO, Facebook and Twitter ads, Bitly, Buffer, Hootsuite, and more.

profile

I’m a recent UC Berkeley graduate (Psychology '14) and an experienced marketing professional. I love startups, good food, good people, and Welsh Terrier kisses. After obtaining my degree at the end of 2014, I decided that it was time for a change of scenery and moved to Los Angeles. I treasure my time spent in the Bay Area, but I’ve always been a sucker for sunshine and sand between my toes. Bringing my passion and enthusiasm for digital marketing and technology to the aptly named Silicon Beach seemed only natural.

I’m currently working with Twenty20 here in Los Angeles.

what I can do

My Services.

Compelling Content

Helping you find a clear, relevant voice for your brand. I specialize in web content including blog posts, long form copy, splash pages, and more.

Winning Slidedecks

More than just buzzwords. Using smart design to help sell your vision to customers, investors, and beyond.

Insightful Market Analysis

Keeping up with the latest consumer trends. Let me show you who your consumers are and how much they'll pay for your services. .

Front-end Web Development

HTML, CSS, JS, JQuery. I've read the books so that you don't have to. Consider the simple technical stuff covered.

Effective Digital Strategy

Let's work together to identify unmet opportunities and overcome challenges to increase brand awareness and customer loyalty.

Support

Just need an extra set of hands? Make sure the ones you choose are responsible, punctual, and have a meticulous eye for fine detail.

I’m currently at work with Twenty20 in LA.

Say Hello

résumé

My education and experience.

Education

Psychology

• Concentration in Social Psychology.

• Significant coursework taken in business, statistics, mathematics, cognitive science, and computer science.

University of California at Berkeley

2013 - 2014

Certificate in Entrepreneurship and Technology

• Significant coursework taken in technology entrepreneurship, social entrepreneurship, and product management.

• Formerly, Certificate in Engingeering Leadership.

College of Engineering at UC Berkeley

2013

Experience

Chief of Staff

• Changing the way the world sees art, one stock photo at a time.

• Hustling.

• Building cool stuff.

Twenty20

2015

Marketing Strategist

• Developed unique digital strategies and built upon current strategies to meet and exceed objectives.

• Fostered timeline development and monitored progress.

• Worked with senior staff to ensure team is aligned to overarching goals.

CET at UC Berkeley

2013 - 2014

Co-Founder, Co-President

• Developed strong relationships between students and industry partners, providing leadership and support during strategy, ideation, and execution.

• Managed overall project scope from ideation to execution.

• Managed work and professional development of assigned student project managers.

CETSA

2013 - 2014

Let's connect.

I'd be delighted to hear from you.